Re-engage Customers with Real-Time Web Push Notifications

Build stronger, more valuable customer relationships with desktop and browser notifications.

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Be Unforgettable

Enhance your customer engagement strategy by connecting with users while they’re looking at other sites. Visitors can subscribe to web push notifications with just one click — there's no need to enter personal information. Studies have shown that web push notifications earn thirty times higher conversion rates than email.

Best of all, web push notifications appear similar to native mobile push on many smartphones even if you don't have an app.

Common Browser Push Use Cases

New Blog Post

Automate your messages to trigger when you publish new content and tailor each notification based on the preferences of your target audience. OneSignal is the #1 Wordpress push notification service — simply install the plugin and start sending notifications.

Abandoned Cart Reminder

Reduce cart abandonment by sending a friendly reminder when someone adds an item to their cart but forgets to checkout.

Mentions & Followers

Automate messages to appear when your user gets a new follower, direct message, or upvote.


Spike conversion by sharing a limited-time promotion or new product announcement.

Create & Send Notifications With Ease

We're the top-rated market leader in web push because we provide best-in-class deliverability, unbeatable reliability, and a flexible UI. Create dynamic messaging workflows with our Journeys builder and save time and resources with automation. Our pre-built SDKs do all the heavy lifting for you, so you can get set up and send your first web push notification in minutes — without any unnecessary onboarding fees or delays.

Our platform supports sending desktop push notifications and browser notifications via Google Chrome, Safari, Firefox, and more.

Learn More About Web Browsers We Support

Increase Your Subscribers

Our customizable Notify Bell makes it easy for your website visitors to opt-in to receive notifications on your site and control their preference settings. Choose between auto-prompting, using the Notify Button, or creating your own custom permission prompt settings. Our advanced user segmentation and analytical tools also make it easy to keep track of your new subscribers and automate your messaging strategy based on real-time user behavior.

Time Delay for Push Prompts

Timing matters — especially when you’re getting website visitors to opt into push notifications. With OneSignal, you can control when a user sees push permission prompts based on the number of page views or seconds spent on a page (or both), so you always make the request at the right time.

Delayed push permission prompts improve opt-in rates for notifications and help to ensure your messages get in front of your target audience.

Common Web Push FAQs

Yes! Web push notifications provide a convenient way to communicate with your audience and bring them back to your website. They have an estimated 80 percent market reach and typically earn 50 percent greater open rates than email. By automating these messages, you can help encourage engagement and conversions at scale. In short, web notifications are a great way to build better customer relationships and loyalty with little effort, which is why they're used by so many eCommerce and media companies .

Web push notifications can help engage your audience while they're browsing your site or after they've left your site as long as they still have their browser open, which makes them a powerful engagement tool. In addition, web push notifications are also supported on mobile devices , so they are a valuable channel to encourage both mobile and web engagement.

Web push notifications have a high opt-in rate and offer a more immediate method than email to promote real-time engagement. They have been shown to help drive traffic to websites, increase conversions, nurture customer loyalty, boost subscribers, and recover lost revenue .

Web push notifications, or browser notifications, are sent to a users device (desktop, tablet, or smartphone) via their website browser. Any company with a website can send a web push notification after taking a few simple steps to integrate with a web push service. Most companies leverage a third-party notification provider to quickly add these capabilities to their site and provide a reliable infrastructure to manage, optimize, and scale their messaging strategy. Learn more about how web push notifications work .

Not with OneSignal! You can get started using our web push notification tool for free or upgrade to our Growth or Enterprise plans to unlock additional channels and features. Simply create a free account to get started or check out our pricing page to find out what plan type makes the most sense for your business.

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With more than 60 owned and operated sports sites, the USA Today Sports Media Group relies on OneSignal to get the right content in front of the right fans. From notifications on desktop browsers to targeted deep-links into our SportsWire app, OneSignal has made engaging our readers fast, simple, and effective.
John Turner

Director of Business Development, USA Today Sports

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